Monday, 22 March 2021

Derriere Retailer Focus

This month we catch up with a leading retailer - Theresa Morris of Treehouse Sporting Colours

Treehouse Sporting Colours is a leading retailer and equestrian safety wear specialist, with its roots firmly in the eventing and cross-country fields. You can see the team (when restrictions allow!) representing the brand at events such as Badminton, Burghley, Blenheim and Olympia.

Theresa Morris set the company up in 1998, after a six-day long journey on the Trans-Siberian Railway to Mongolia gave her the time and impetus to plan her new equestrian adventure.

 

“We miss seeing our customers”

A riding instructor, and keen eventer and point to pointer at the time, Theresa started the business by creating racing-inspired XC colours; with husband Charlie also at the helm, the firm went onto work with many of the industry’s leading horsey brands, eventually opening a successful retail arm. “While we have really missed seeing customers in person, we have been so grateful for their support online with us,” Theresa explains of the trying past twelve months. “The website treehouseonline.co.uk has been very popular with horsey customers who have enjoyed shopping from the comfort of their armchairs, once the horses have been put to bed!”

 

“Busy horse owners want good quality, attractive clothing…”

With a keen eye on new trends, Theresa explains that she’s really excited by the current leaning towards athleisure. “The forward thinking manufacturers, like Derriere Equestrian, have been developing some really beautiful gym-wear inspired riding-wear and I think it’s a massive market,” she continues. “Busy horse owners, especially women who are often employees or business owners, as well as Mums, want good quality, attractive clothing that they don’t need to keep changing from one hour to the next.”

 

“These days, you can pull on a gorgeous pair of riding leggings and they will see you through your gym class, your riding lesson and the school run. Baggy or see through items are a thing of the past; today’s athleisure wear should flatter the body. I like to see lightweight fabrics that are breathable and offer high performance, which is why I am excited about Derriere’s impending new Activewear Leggings. These will be form-fitting, supportive and look to be really comfortable, utilising the highest quality fabrics.”

 

“The Padded Panty is unique in the equestrian world…”

Treehouse is a valued retailer of Derriere’s riding underwear and says that while the items can be investment purchases, high-end apparel is always worth the money. “As a retailer, we specialise in good quality, high-end items, and certainly, it’s a long term investment. But riding underwear can make such a difference to your comfort and position, so we always enthuse about Derriere’s undies,” Theresa adds. “We love the Padded Panty, it’s unique in the equestrian world – such a great product! Our customers like the way it eradicates the dreaded VPL, and avoids the issue of chaffing, thanks to the naked seams.”

 

We wish Treehouse all the best for 2021, when they can hopefully get out and about again at the equestrian events that we’ve all been missing so much.

 

Treehouse Sporting Colours, Badminton Horse Trials, equestrian retailer, equestrian shop, horse event

 

No comments:

Post a Comment