Sunday 2 July 2017

Derrieres Sell Fast Through Dressage Extensions USA

News and views from across the pond        

United States of America


America’s The Dressage Connection, based in Florida, became a new, prestigious international Derriere Equestrian stockist in January 2017; the business has a bricks-and-mortar saddlery store, an impressive online portal, and also exhibits at shows including the Global Dressage Festival with a well-stocked mobile unit of competition essentials.



An ideal match

The introduction was made by Kitty Garrity of Smith-Garrity, Ltd, who specialises in the marketing and distribution of premium branded equestrian products. 

Derriere Equestrian is the perfect ‘fit’ for The Dressage Connection, as Derriere’s undergarments and breeches are highly engineered and well-produced, and are the ideal match for the American firm’s well-informed clientele,” Kitty says.

“Good fit and high quality is always a top priority...”


We asked Michelle Donn of The Dressage Connection to share her thoughts about current equestrian retail trends, as we move ahead into spring and summer; she explains that the saddlery is notably renowned for finding solutions for men looking for the perfect pair of breeches. 

We pride ourselves on be the go-to source for many of the top male dressage professionals in Wellington, Florida - most of our male customers special order their breeches with us in basic colours and styles that never really go out of fashion,” Michelle explains. “Good fit and high quality is always a top priority where breeches are concerned.”


A signature look

Across the pond, Michelle says that in the ‘boots, bridles and saddles’ sphere, their saddlery is seeing lots of customers who are focused on creating a signature look that coordinates all their clothing and equipment, from tack to riding boots. “For example, we have a number of clients that have requested brown piping on everything, from their coat and boots to nosebands and saddles, to get a total streamlined look,” she explains.




VPLs - a fashion fail

We asked Michelle what her favourite DerriereEquestrian products are, and she says 

"Customers love the woman's padded shorty in beige for under show breeches. Also, for our male clients, just like the ladies, visible panty lines are an absolute fashion fail; that's why we all love the men's shorty too,” she adds.

Symbiotic relationship

Derriere Equestrian’s MD Claire Galer says currently, the brand’s Treviso training and competition breeches for ladies, as well as the Cannes competition breeches for men, are proving very popular, especially as they work in harmony with the Derriere undergarments. “All fabric surfaces come together in a symbiosis that completely eliminates chaffing, abrasions and discomfort associated with the seated element of equestrian sports,” Claire says of the combination of Derriere’s breeches and the firm’s iconic underwear.




www.derriereequestrian.com 

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